Monthly Archive: May 2018

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Influencer Marketing – Is It the Next Big Thing?

Influencer marketing have been everywhere in 2017. Is it going to stay here?  Is it worth your time and energy? Well, influencer marketing involves tapping into an existing community of engaged followers on social media. It includes use of key brand advocates to get the word for you to the...

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3 B2B SEO Pointers to Generate High Quality Leads

For any B2B organization, SEO is one of the few sustainable methods to create an audience, generate leads, and, ultimately, close customers. More than 70 percent of B2B researchers admit that they start their buying process with a generic search. But, to be successful with seo, you want to put sources into it. That consists of: Producing great content....

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Microsoft launches new audience network, ‘Audience Ads’ at Bing Partner Summit

The company announced a new display network, the Microsoft Audience Network (MSAN). Though the company has had the “Bing Audience Network,” the new offering brings together a number of elements that weren’t previously available: Bing search-intent signals, Microsoft’s AI capabilities and the Microsoft audience graph. Now, Bing search advertisers will...

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Local Marketing Guideline Of The Week

Go Targeted, Use Right Platform For Your Online Business ZoomYourTraffic gives you insights into how the local business marketplace and its promotion dynamics are changing and disrupting all the time (online as well as offline). Check http://www.zoomyourtraffic.com for more information and please feel free to write to us to share...

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Indexing Issues – A Strategic Step Of An SEO Audit

You are reading this means you know the importance of performing Search Engine Optimization audit (SEO Audit) of your website. SEO audit is all about assessing the web crawler amicability of your website in different zones. Search engines go through pages and treat them individually. Evaluating indexing issues is a...

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Google AdWords Latest Updates 2018

Google AdWords Updates are not frequent like Facebook or Instagram; however, this doesn’t mean they are of less importance. Google has introduced a few improvements to make it more fruitful. Let us have a look at what’s new on Google Adwords? Google introduces more specific custom columns for Ads and...