Google My Business Q & A Feature: Why You Shouldn’t Miss It?
Google My Business offers local marketers and small businesses a great opportunity to appear in Google search and map results. It is a fantastic way to showcase your products/services, brand and physical location(s). Simply put, getting on GMB listings can increase chances of showing up in organic search rankings, Google maps and Google’s Local Pack and Local finder. Google keeps rolling great features to Google My Business that businesses can take advantage of to enhance GMB listing. It helps to grab the attention of viewers as well.
Q and A is one GMB feature that is often overlooked. This Question and Answer feature of GMB allows customers to get the opportunity to ask questions directly over their Android devices and on desktop within GMB. These are crowdsourced questions and answers for a local business and are asked and answered through the knowledge panel of a business. However, many local business owners and users are not utilizing this feature to its fullest. Many businesses are not even aware that such feature even exists! Therefore, many times, the questions remain unanswered. Sometimes other users give incorrect answers even. This can simply cause embarrassing results for a business.
As a business owner, it is essential to understand Google My Business Q &A feature and use it to resolve queries of your customers and promote your business for the good. This feature brings new way for a business to improve engagement with customers.
Google is taking lot of efforts to make Google My Business even better. It’s indeed important for local businesses. Useful and good data increase the chances of higher ranking too. Google My Business and Q&A feature is here to stay, what you need to invest time in understanding this feature and maximizing benefit for your business. You can also partner with Professional Digital Marketing Agency to know further about latest updates and digital marketing techniques.