Google Publishes SEO Tips for Image Search
Google has updated their new Image Publishing Guidelines and there is a notable improvement. This new version offers actionable information which could enhance your image rankings, position them to appear in rich results, make them voice assistant friendly and generate more traffic to your website. This updated support page has a lot to offer.
The Search Engine Optimization tips for image search are mentioned below:-
Create informative and high-quality sites- Google regards that the quality of the content is part of the image ranking process. The content is also utilized for generating a meaningful snippet for the content. So it enables the page content to relate to image content.
Create device-friendly sites- Google has revealed that users look for images on a mobile more than what they do on a desktop. This means that it is essential to be mobile-friendly for ranking better and capitalizing on traffic.
Offer high-quality content- Ensure that images are contextually relevant since the text of the content is going to influence the manner how Google understands what the image is about.
Optimize the placement of images- This means to place images to ensure that the text is relevant to the closest image. The surrounding text shall be chosen by Google to understand what image is all about. Adding a caption is a really good way of doing this. Adding an important image close to the top page is another tip.
Create Good URL structure for your images- This is a really interesting SEO tip. Google stated that they use the file path and file name for gaining a better understanding and rank images. This is an actual ranking factor Google is sharing. This is a highly useful tip for ranking images.
More SEO Advice for Image Search
- Optimize image size for speed
- Optimize photos for sharpness
- Use descriptive titles, captions, descriptive alt text, file names, and surrounding text.
- Use an XML Image Site Map
- Safe Search SEO: Segregate adult content into it’s own image folder
Get to know more about SEO Tips for Image Search. You can also partner with a professional SEO Company that offers affordable & SEO friendly services. Get starred now!