Tagged: search engine ranking

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Is Your Webpage Keyword Relevant?

When it comes to improving your web visibility, simply guessing what your target audiences are looking for online is not likely to get you very far. Successful SEO campaigns are based on facts – real consumer search behaviour. You need to dig deep to uncover the terms your customers are...

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AI Sets New Rules for Winning SEO Game

Businesses already know about different SEO tactics such as keywords, metadata, the relevancy of your content, backlinks etc. Before artificial intelligence, search engines weren’t very good at understanding searcher intent. RankBrain is Google’s machine learning artificial intelligence system that helps process its search results. It analyses keywords against searches to...